The collateral of politics has always been communication. Money is the basis of public campaigns because of the costs of public communications. But there is new collateral and new campaigns based on ACCESS to a majority, community by community, neighborhood by neighborhood and resident by resident. Communication has become the collateral and ACCESS is the internet.
We have seen national campaigns spend millions of dollars on public communication and realize that the deciding votes are created by communication among communities and neighborhoods accessed by unpaid local volunteers through e-campaigns silently occurring via the internet. Public campaigns with their controlled message and lack of in-depth presentation become defined in e-campaigns. Public polling results are historical because of the shifts in voter perceptions and intentions created by the immediacy of e-communication. Controlled, public campaign messages are explained and defined in the immediate e-communication and disarmed for their intended impact.
Blogs, websites and other forms of public e-communication are simply a remnant of previous campaign tactics. Today’s e-campaigns are silent, out of the public eye and a town square forum for immediate majority communication that define voters’ command of election results.
Posted by Vince Kreigher, a resident of another community, on Jan 11, 2008 at 12:11 pm
Look at Yahoo News today, Politics go VIRAL, and see how campaigns are being created outside campaign organizations with origins in various e-mail communities. As you look through Yahoo search, you will see discussions by various universities about the advent of viral e-politics that exists outside the limits and controls of governments and their campaign laws. In the Cornell study, the researchers illustrate how communities create political results without public campaigns.
We can conclude, like all social innovations, such e-campaigns can be very positive to a popular cause among a community's or region's majority or be a effective tool of special interests seeking influence.
Posted by Oxymo Ron, a resident of another community, on Jan 11, 2008 at 2:48 pm
There are many exceptional studies on how the internet is emerging as a political tool for groups, communities, neighborhoods and citizen-led campaigns. Without cost, the internet allows such organizations to stage their political commentary to their own members and to create a VIRAL impact into public blogs, websites and on-line media. You might google internet campaigning and read the studies provided by Northwestern, Cornell, University of Texas and more or simply study e-campaigns devised by Karl Rove.
It was not our intent to comment specifically on Alamo California, but it should be noted that such e-campaigning is in use here among several groups focused on November 2008 and special elections. The information was posted for All things Alamo and Pop(u)lar and was meant for broad review by e-pals in towns named Alamo and Poplar in North America who often read The Danville Weekly on-line.
Posted by Oxymo Ron, a resident of another community, on Jan 11, 2008 at 4:45 pm
Ron, absolutely right!
I was in and out of Viet Nam when it happened! (North winning the Civil War). Oh, but we have come a very long way since those days and what was public disobedience is now focused execution of the will of the people in pure, instant and private communication and discipline actions by counsel.
Posted by Glenn Parker, a resident of another community, on Jan 12, 2008 at 5:41 pm
Posted with the permission of the author
As I reviewed the google references for internet campaigning and VIRAL impact on campaigns, I was amazed how such campaigns command the results in local and regional campaigns across our country. Examples in cities and suburbs were very enlightening and indicate that a majority of voters take the techniques seriously.
Posted by Dana Trask, a resident of another community, on Jan 12, 2008 at 7:43 pm
Posted with permission of the author
As our international research personnel reviews the impact of the internet and VIRAL campaigns in the United States, we find the obvious local leadership of the voting majority working within such internet campaigns. Since 2004, elections throughout USAmerica have been decided by the VIRAL influence of local internet campaigns.
We recommend that our AP readers understand the scope and structure of these campaigns and their ability to create immediate understanding and progression of voting position.
Posted by Hal Bailey, a resident of another community, on Jan 13, 2008 at 10:47 am
Thank you for the scope of commentary too many to post to the Town Square Forum. In summary, we can conclude that a local or region e-campaign can create majority participation by residents and participants can be instantly informed with in-depth discovery. We further noted that such campaigns create outbound flows of information to have VIRAL impact on the public consideration of measures and candidates.
It is worthwhile to review various blogs, websites and forums such as TDW's Town Square Forum to review such VIRAL impact within communities and regions.
Our next subject is "What creates and defines a community?"
Posted by Oxymo Ron, a resident of another community, on Jan 13, 2008 at 3:21 pm
From Wikipedia, the free encyclopedia
Viral marketing and viral advertising refer to marketing techniques that use preexisting social networks to produce increases in brand awareness, through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be word-of-mouth delivered or enhanced by the network effects of the Internet. Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message voluntarily. Viral marketing is based on this natural human behaviour. The goal of marketers interested in creating successful viral marketing programs is to identify individuals with high Social Networking Potential (SNP) and create Viral Messages that appeal to this segment of the population and have a high probability of being passed along.
Provided as a courtesy by All things Alamo & Pop(u)lar
Posted by Oxymo Ron, a resident of another community, on Jan 15, 2008 at 8:32 am
Suggested posting by Alamo Ron
Source: University of Texas School of Sociology, Post-Graduate Studies (Abstract)
Internet trolling has been around since the earliest days of Usenet, although the art of Polemic discourse from which it arose can of course be traced back to the ancient Greeks. General social consensus at the time of this writing is that in a medium free from simple repressive censorship such as the Internet, trolling is an unwelcome yet unavoidable aspect of modern communications. The application of collective behavioral research techniques, however, show a possibly emerging social movement, complete with the substantial controversy that ironically mirrors that surrounding Ptolemy's own work. This paper shall make inquiry into the anthropological forces at work in this changing medium and evaluate the possibility of current trends to develop into a fully realized social movement based on unwelcome discourse and the possible effects of repression from the conservative majority.
Posted by Hal Bailey, a resident of another community, on Jan 16, 2008 at 7:29 am
Thank you for contributions to better understanding of the internet's power in campaigns and especially local and regional campaigns. We determined that the internet has increased the voice of regional and community residents in choice of candidates and determining regional and community actions. We have concluded that such e-campaigning is being used effectively as instantaneous replacement for word-of-mouth distribution. Most importantly, e-campaigning draws regional and community thoughts together and creates a public flow of information with greater depth than traditional public campaigns that avoid informational substance.
Once again, our next subject is "What creates and defines a community?" For Town Square Forum readers, please refer to "An Alamo Postcard."